Hardcover ´ Packaged Pleasures PDF Ê



4 thoughts on “Packaged Pleasures

  1. Steve Steve says:

    This book has a terrific thesis that the development of consumer culture since the 19th century can be understood as the attempt to produce specific kinds of packaged experiences both literal as in a Campbell's soup can but also and importantly as a kind of mental construct a way of framing material reality and experience as a discrete portable good I plan to use this concept properly attributed of course in future workHowever the book is marred by a number of historiographical inconsistencies which I don't have time to get into now sorry These are less matters of fact than as interpretation Further I really wish that they had set their story against the background of what it was like to buy goods from a general store or other vendor before the kinds of packaging we are now accustomed to I know some of this story but I would welcome an informed account and it would have really set off this analysis so nicelyFinally the authors very often thread the line between social commentary and outright history I know many fellow scholars think all scholarly work should be engaged work I suppose I am old fashioned than that But I do reserve the right to judge whether a work of any sort succeeds rhetorically that is as an argument rather than as a collection of facts Although I find myself agreeing with a number of their points of commentary I am less than satisfied with the whole Hence while I like the history greatly I could do without the commentary A book that splits between the two sets a much higher bar of needing to succeed on two fronts which this one doesn'tRecommended mostly for specialists


  2. Mary Mary says:

    Surprisingly long dry book about what I thought would be a interesting topic how use of technology or packaging can influence people's buying behaviors The book is divided into chapters tube shapes labeling etc and each chapter has many seemingly disparate topics in it For example there is a chapter on tubes which includes the invention of tooth paste tubes rolled cigarettes and tin cans with barely any transition between one product and the next It might have been better to divide the book into sections based on purpose and not the packaging used such as beauty products tooth paste foods canned frozen foods etc


  3. Lisa Pavia-higel Lisa Pavia-higel says:

    This book has some excellent information and I feel that they authors proved their assertion that the mechanization and commodification of products into our daily lives has fundamentally changed how we consume and seek pleasurable experiences That said there was some redundancies and sometimes the overall point became somewhat belabored I also felt the chapter that brought the information up to the present was vague and not nearly as well researched as the historical information However I took a great deal of notes to add to my Introduction to Mass Media Communication course regarding marketing and as a Media professional I felt the sections on audio recording and film were meticulous and accurate


  4. Mark Mark says:

    COCC T1738C767 2014


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Packaged Pleasures ➵ [Reading] ➷ Packaged Pleasures By Gary S. Cross ➪ – Natus-physiotherapy.co.uk From the candy bar to the cigarette records to roller coasters a technological revolution during the last uarter of the nineteenth century precipitated a colossal shift in human consumption and sensua From the candy bar to the cigarette records to roller coasters a technological revolution during the last uarter of the nineteenth century precipitated a colossal shift in human consumption and sensual experience  Food drink and many other consumer goods came to be mass produced bottled canned condensed and distilled unleashing new and intensified surges of pleasure delight thrill—and addiction In  Packaged Pleasures Gary S Cross and Robert N Proctor delve into an uncharted chapter of American history shedding new light on the origins of modern consumer culture and how technologies have transformed human sensory experience  In the space of only a few decades junk foods cigarettes movies recorded sound and thrill rides brought about a revolution in what it means to taste smell see hear and touch  New techniues of boxing labeling and tubing gave consumers virtually unlimited access to pleasures they could simply unwrap and enjoy Manufacturers generated a seemingly endless stream of sugar filled high fat foods that were delicious but detrimental to health  Mechanically rolled cigarettes entered the market and uickly addicted millions  And many other Packaged Pleasures dulled or displaced natural and social delights Yet many of these same new technologies also offered convenient and effective medicines unprecedented opportunities to enjoy music and the visual arts and hygienic varied and nutritious food and drink For better or for worse sensation became mechanized commercialized and to a large extent democratized by being made cheap and accessible Cross and Proctor have delivered an ingeniously constructed history of consumerism and consumer technology that will make us all rethink some of our favorite things.